Obsero
Agent Analytics
01
Which agents are on your site
Every AI bot hitting your domain, identified by user agent and ranked by volume. GPTBot, ChatGPT-User, OAI-SearchBot, PerplexityBot, ClaudeBot and the rest. Watch new agents appear the week they launch.
02
What they came for
Page-level detail. See exactly which URLs agents are pulling and which ones they never touch. Your most crawled page is rarely the one you would have guessed.
03
Why they came: training or answering
Obsero separates training crawlers from live user-triggered fetches using agent purpose signals. A training crawl is a long game. A user fetch means someone is asking about you right now.
04
How it connects to visibility
Agent traffic sits beside your visibility, citation and prompt data. See whether the pages AI reads are the pages that actually earn you a mention.
When someone asks ChatGPT about your category, the model does not always answer from memory. It frequently fetches live pages. That request lands on your server seconds before your brand is either named in the answer or left out of it.
The crawl comes first. The citation follows. If agents are not reaching your pages, no amount of content will fix your answer share.
It is becoming a commercial question too. You cannot make a sensible decision about blocking, allowing or charging for agent access without knowing what is actually hitting your site.
Make agent traffic actionable across your team.
For SEO and organic growth
Find the gap between what you publish and what AI actually reads. If your best commercial pages get no agent traffic, that is a crawlability problem you can fix this week.
For content teams
See which formats and topics pull repeat agent visits. Use crawl frequency as an early signal that a piece is working, months before it shows up in answer share.
For engineering and infrastructure
A real answer to a question your dev team is already being asked: who are these bots and what are they doing? Full user-agent visibility, per path, without building a log pipeline.
For commercial and leadership
Quantify the volume of AI traffic your content supports. That number is the start of any conversation about licensing, blocking or partnership.
A clear view of every request, without building a log pipeline.
Detects and names every AI user agent hitting your domain.
Ranks agents by request volume across any date range.
Shows which URLs each agent is fetching, and which pages they never reach.
Separates training crawlers from live user-triggered fetches.
Agent hits surface in the dashboard within minutes.
Uses the same filter bar as the rest of the platform, for consistency.
Sits alongside visibility, citation and prompt data in one workspace.
A setup wizard plus engineer support for the connector installation.
A small engineering task, not a project.
Agent analytics needs a connector at your edge so we can see requests before they are lost. What that looks like depends on your stack.
Cloudflare
A lightweight worker deployed to your zone. Live today. Your Cloudflare account needs AI and agent traffic capture switched on.
Other stacks
The connector points your edge directly at Obsero’s ingestion pipeline over HTTP. Google is in progress. Talk to us about yours.
An onboarding wizard walks your team through DNS and deployment, with engineers on hand for the install. Data starts appearing minutes after the first agent hit.