Obsero

Visibility

Measure your visibility in AI Search with ease

Obsero tracks how often your brand appears in AI-generated answers and how prominently, across ChatGPT, Perplexity, Google AI Mode and more. Benchmark against competitors. Track progress over time. Know what's working.

Why visibility matters

AI visibility is to GEO what rankings are to SEO

Most brands are watching their organic traffic decline and assuming it's an SEO problem. Often it isn't. AI is answering the question before the click happens, and if your brand isn't in the answer, you've already lost the customer. You can't improve what you can't measure. Visibility gives you the number.

The shift happening right now

Google now responds to over 60% of searches with an AI answer

In the UK, that figure rose from 20% to nearly 60% in under four weeks. If your brand isn't tracking visibility in AI, you're making decisions with incomplete data.

What visibility tracking shows you

Two metrics. Infinite perspectives.

01

AI Search Visibility

AI Search Visibility

How often does your brand appear in AI-generated answers across your tracked prompts? Expressed as a percentage, tracked over time, benchmarked against your competitors.

How often does your brand appear in AI-generated answers across your tracked prompts? Expressed as a percentage, tracked over time, benchmarked against your competitors.

02

AI Position Tracker

AI Position Tracker

When you do appear, where? Position in an AI answer matters. First mention carries more weight than a passing reference. Track your average position as you take action.

When you do appear, where? Position in an AI answer matters. First mention carries more weight than a passing reference. Track your average position as you take action.

03

Group your prompts

Group your prompts

Understanding your overall visibility is informative. Understanding where you're strong and weak is actionable. Use prompt groups to analyse your performance within themes

Understanding your overall visibility is informative. Understanding where you're strong and weak is actionable. Use prompt groups to analyse your performance within themes

04

Compare multiple LLMs

Compare multiple LLMs

Visibility varies significantly by platform. A brand might dominate in Perplexity but barely register in ChatGPT. Obsero breaks it down so you know where to focus.

Visibility varies significantly by platform. A brand might dominate in Perplexity but barely register in ChatGPT. Obsero breaks it down so you know where to focus.

See where your brand stands in AI search before your competitors do

Contact

Let’s talk visibility

Reach out - we’re ready when you are.

Contact

Let's talk visibility

Reach out - we’re ready when you are.